When it comes to the future of project delivery, data and AI are at the forefront. For Nermeen Latif, Technical Director and Digital Solutions Lead at WSP, the decision to join the Level 7 AI Data Specialist Apprenticeship was about staying ahead, driving innovation, and helping her organisation embrace new possibilities.

Life Before the Apprenticeship

With over 25 years in PMO, programme management, and project controls, Nermeen’s role was already multifaceted: balancing team management, business strategy, and delivering projects. While digital tools were already becoming the norm, she recognised that the industry was still largely focused on descriptive analytics.

She wanted to go beyond reporting the past and start shaping the future with predictive and AI-driven insights.

Why the Level 7?

WSP, as a large employer, pays the apprenticeship levy, so for Nermeen, the opportunity to upskill through the Level 7 apprenticeship was a natural step.

“I wanted to understand what needs to be done, what foundations need to be in place, and how AI can truly help project delivery. The course helps you look under the hood of complex models and appreciate the work that goes into building them.”

Her strong technical background, including a Master’s in Computer Science, made Level 7 the perfect fit over a Level 4.

Balancing Work, Study & Life

Like many senior professionals, Nermeen had concerns about balancing a full-time leadership role with studying. However, the apprenticeship structure, dedicated study time, live online sessions every other week, and practical assignments, made it possible.

She emphasises the importance of employer support and creating space for learning alongside work commitments.

Key Learnings and Lightbulb Moments

One of Nermeen’s biggest takeaways so far?

“It’s all about data, data, data. Whether you’re using AI or not, structured, well-governed data is the foundation for trustworthy decision-making.”

From understanding bias in models to seeing how neural networks could be applied in project delivery, the course has given her the tools to conceptualise real-world applications for AI in her organisation.

Impact and Opportunities

While still completing the programme, Nermeen is already seeing the benefits:

  • Growing confidence in sharing knowledge at conferences and industry events.
  • Helping demystify AI for project professionals—making it accessible rather than intimidating.
  • Identifying how AI could improve project scope development, business case validation, and real-time project delivery decisions.

She also plans to cascade learnings to her team, embedding both data literacy and AI literacy across WSP.

Advice to Future Learners

For anyone considering the apprenticeship, Nermeen has one clear message:

“Absolutely do it. Don’t be afraid. Most people come with no coding background, and Python is very intuitive. The course makes AI approachable and relevant for everyone in project delivery.”

What’s Next?

Nermeen’s vision is to use her learning to help WSP and the wider industry move beyond describing the past, toward using AI for better, faster, and more confident decisions in project delivery.

Watch the full case study interview with Nermeen on YouTube

Interested in enrolling in the Level 7 AI Data Specialist Apprenticeship?